Nvidia's CEO Visits Beijing Amidst U.S. Trade Tensions

Thu 17th Apr, 2025

Nvidia's Chief Executive Officer, Jensen Huang, arrived in Beijing on Thursday, shortly after the Trump administration imposed restrictions on the company's ability to sell its H20 AI chip to China. Huang, known for his frequent visits to the country, was invited by a local trade organization, as reported by a social media account affiliated with China Central Television. In a video shared online, he appeared in formal attire, swapping his usual black leather jacket for a suit and tie, although details regarding the specific event he attended remain unclear.

The timing of Huang's visit is notable, considering he had dined with U.S. President Donald Trump just a week prior. Following this dinner, Nvidia issued a warning about a potential $5.5 billion write-down due to the new chip restrictions, which signify an escalation in the ongoing technological rivalry between Washington and Beijing. These restrictions have hindered a product line that Nvidia had explicitly developed for Chinese consumers in compliance with prior U.S. export controls.

In the wake of these developments, a bipartisan committee in the U.S. House of Representatives has requested Nvidia to provide information concerning chip sales that could have been utilized by the Chinese AI startup DeepSeek in the creation of its advanced chatbot.

Despite these challenges, Huang emphasized to the trade group leader that China remains a crucial market for Nvidia. He assured that the company would continue to optimize its chip products to align with U.S. export regulations. This dedication to the Chinese market underscores Nvidia's strategic focus, even amid geopolitical tensions.

The exact itinerary of Huang's visit in Beijing remains undisclosed, and Chinese media have not provided specific details regarding his engagements. However, reports indicate that he met with Liang Wenfeng, the founder of DeepSeek, as well as Chinese Vice Premier He Lifeng, according to sources cited by the Financial Times. A spokesperson from Nvidia declined to comment on the meetings.

Trump's Secretary of Commerce, Howard Lutnick, has pledged a stringent approach to the restrictions regarding Chinese chip manufacturers, particularly following the emergence of DeepSeek. Recently, he has sanctioned numerous Chinese firms accused of supporting Beijing's military initiatives. In the competitive landscape of chip manufacturing, Huawei's AI accelerators are considered Nvidia's most formidable rivals, despite still lagging in performance.


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