The World Health Organization (WHO) has reported a concerning increase in nicotine dependence among young people worldwide. This issue is set to be a central topic at the upcoming international meeting of the 183 signatory countries to the Framework Convention on Tobacco Control (FCTC), which will be held in Geneva. These countries represent approximately 90 percent of the global population.

According to WHO estimates, around 15 million adolescents aged 13 to 15 are already using electronic cigarettes. E-cigarettes have become particularly popular among younger demographics, surpassing conventional cigarettes in preference. A recent study from the United States indicates that daily use of e-cigarettes among American students nearly doubled between 2020 and 2024, underlining the rapid growth of nicotine product usage in this age group.

International Efforts to Combat Nicotine Addiction

The FCTC, which was enacted two decades ago, commits its members to combat the spread of tobacco and nicotine usage. Measures include advertising bans, increased taxation on tobacco products, and strategies to counteract the influence of tobacco corporations on public health policy. The convention aims to promote stricter regulations and encourage countries to implement effective tobacco control strategies.

With more than seven million deaths attributed to tobacco each year, the WHO emphasizes the urgent need for additional action to address both traditional and emerging nicotine products. The organization points out that while cigarette usage remains a major public health challenge, alternative products such as e-cigarettes are contributing to a new wave of nicotine dependence, especially among youth.

Proposed Measures and Environmental Concerns

In preparation for the Geneva conference, an expert panel has put forward several new recommendations to strengthen global tobacco and nicotine control efforts. Key proposals include banning flavor additives in electronic cigarettes, which are believed to make these products more appealing to younger users. The panel also suggests prohibiting cigarette filters, noting that they not only create a misleading impression of reduced health risks, but also contribute significantly to environmental pollution. Trillions of discarded cigarette filters release plastic and toxic substances that persist in ecosystems worldwide.

The upcoming conference aims to reinvigorate international collaboration in the fight against nicotine addiction and its associated health risks. Delegates will review progress over the past two decades and consider new policy measures to curb the accessibility and attractiveness of nicotine-laden products for young people.

Addressing Illicit Trade in Tobacco Products

Following the main conference, a separate meeting will be held for representatives from 71 countries that have signed the Protocol to Eliminate Illicit Trade in Tobacco Products. This protocol targets the illegal production and distribution of tobacco products, which undermines public health initiatives and contributes to the persistence of tobacco use among vulnerable populations.

Through these coordinated efforts, the WHO and its partners seek to reduce the global burden of nicotine addiction and promote a healthier future for the next generation.