The Weinlöwen Vinothek was established in 2013 in Vaihingen an der Enz as a club to promote wine cultivation, wine tourism, and wine marketing in the region. The active members are wine producers from Vaihingen an der Enz, either running a winery or a cellar. The club aims to highlight the typical Württemberg grape variety, Lemberger, through the 'Vaihinger Löwe – International Lemberger Prize'. The Weinlöwen organize and award the 'Vaihinger Löwe – International Prize for Lemberger', manage the Weinlöwen Vinothek, and host the annual wine village event.