Schlager Artist Critiques Oktoberfest Culture and Social Media Trends

The Oktoberfest continues to attract numerous celebrities in 2025, serving as a prominent event for stars across various industries. Among those expected to make an appearance is Jenice, a well-known figure in the Schlager music scene. Although she has received multiple invitations for the festival, she is hesitant about attending due to changing dynamics surrounding the event.

Jenice, whose full name is Franziska Czurratis, has recently relocated to Munich and is recognized as one of Germany's most captivating Schlager singers. Despite her popularity and the allure of Oktoberfest, her enthusiasm for the event has waned. She attributes this decline to the overwhelming emphasis on social media and the pressure to present a perfect image online.

In a recent interview, Jenice expressed her concerns regarding the current atmosphere of the festival, noting that the focus seems to have shifted from enjoying the festivities to competing over who can post the most impressive pictures from the event. This trend, she argues, detracts from the original spirit of Oktoberfest, which was once about camaraderie and genuine enjoyment.

Reflecting on her past experiences at Oktoberfest, Jenice reminisced about simpler times when the event was less influenced by social media. She recalled attending the festival years ago, long before the era of Instagram and other social media platforms, emphasizing that the primary goal back then was to have fun and connect with new people.

She contrasted her earlier experiences with the current state of the festival, where brand-name traditional attire has become a necessity, and attending the right venue has become almost obligatory. According to Jenice, this superficial approach has transformed the festival into an event where social status is emphasized over the joy of celebration.

Jenice's observations resonate with a growing number of individuals who feel that social media has altered the way people engage with cultural events. While she herself utilizes platforms like Instagram and TikTok, she is critical of the obsession with appearances that has permeated the festival scene. Her remarks serve as a call for attendees to focus more on the experience rather than the social media validation that often accompanies such events.

As the festival progresses, it remains to be seen whether Jenice will choose to participate in the festivities despite her reservations. Her insights reflect a broader conversation about the impact of social media on traditional celebrations and highlight the need for a return to the core values of community and enjoyment.