Concerns Raised Over Excessive Retinol in Cosmetic Products

Wed 19th Mar, 2025

Retinol, a derivative of Vitamin A, is commonly found in many beauty products marketed primarily for their anti-aging properties. However, the Association for Consumer Information (VKI) has issued warnings regarding the potential health risks associated with excessive use of retinol, particularly for pregnant and breastfeeding women. As a result, the European Union has introduced new regulations aimed at limiting the concentrations of retinol in cosmetics.

The VKI noted a significant increase in the popularity of retinol-infused products, especially among younger women, largely influenced by beauty influencers on social media platforms such as Instagram and TikTok. The VKI expressed concern that many consumers are unaware that retinol is essentially Vitamin A, which plays a crucial role during pregnancy and is passed to infants through breast milk. An overabundance of Vitamin A can heighten the risk of birth defects, making it essential for consumers to be informed.

According to health experts, a balanced diet typically provides sufficient Vitamin A, which can be sourced from foods like liver, eggs, dairy products, various fish, and as provitamin (beta-carotene) in carrots, spinach, red bell peppers, and mangoes. While retinol can promote skin cell growth and benefit individuals with acne-prone, damaged, or dry skin, caution is advised regarding additional intake through supplements and cosmetic products. Long-term overconsumption of retinol can lead to chronic health issues, such as jaundice, joint pain, and even hair loss.

Moreover, products containing retinol may cause skin irritation and make the skin more susceptible to UV radiation. In light of these risks, the EU has enacted new legislation that significantly lowers the permitted amounts of retinol in cosmetics. Future products must also clearly indicate whether they contain retinol or its derivatives.

As of November 1, 2025, cosmetics that do not comply with the new regulations concerning retinol, retinyl acetate, and retinyl palmitate will be prohibited from sale. This regulatory update underscores the importance of raising awareness among young consumers who often seek skincare advice from social media, which can lead to the use of ingredients like retinol that may not be necessary for their skin type. The VKI emphasizes that the health implications for pregnant and nursing mothers highlight the urgency of these new EU regulations.


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